The Webby Awards, hailed as the "Oscars of the Internet" by the New York Times, recognized LiveCastr as an Official Honoree in the category Mobile Social Networking, a distinction that recognizes work exhibiting remarkable achievement.

LiveCastr, developed by “World Economic Forum Technology Pioneer” IceMobile in cooperation with Muse, will enable the next phase of online social networking. Through LiveCastr people can broadcast live video directly from their mobile phones to the web, allowing their online friends to follow them from any event, anytime, anywhere. The live video can be viewed on the LiveCastr website or on a LiveCastr player that users can place on their personalized profile page on their favourite online social network.

LiveCastr was launched in private beta in January of this year, during the Annual Meeting in Davos. Over the last months, IceMobile has developed partnerships with social networks and signed deals with leading advertisers that will use LiveCastr to reach and interact with their customers.

The 12th Annual Webby Awards received nearly 10,000 entries from over 60 countries and all 50 states.

Looking forward to seeing you live on livecastr.com. Live will never be te same!

PS Any questions? Or looking for illustrations? Call us or go to www.livecastr.com

LiveCastr will enable the next phase of online social networking. Through LiveCastr, users can broadcast live video directly from their mobile phones to the web, allowing their friends to follow them from any event, anytime, anywhere. The live video can be viewed on the LiveCastr website or on a LiveCastr player that users can place on their personalized profile page on their favorite online social network. During the beta period, the LiveCastr will be available on invitation basis only.

LiveCastr works on all 3G video call mobile phones (300+ different models in the market according to GFK), without the need to download and install software on the phone! A downloadable application will also be available.

For additional information, and our live video coverage directly from Davos (including some live video from the Google founders, Bill Gates, Rupert Murdoch and many others), check the website: www.livecastr.com

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The opening was attended by 150 guests.

We would like to thank Major Cohen for emphasising the importance of innovation in mobile entertainment for Amsterdam. We are delighted to know that our Mayor is proud of having us serve our customers in 25 countries from Amsterdam, Europe's creative capital.

A warm thank you to everyone who helped us make this event a success!

After having had its office in Amsterdam's suburbs for 5 years, the HQ of IceMobile has moved to Amsterdam's prestigious ‘Zuid-As'. The new office offers space for over 60 people and will enable IceMobile's future growth. IceMobile has used this occasion to enhance its corporate identity and website to reflect what IceMobile represents today.

The new office, corporate identity and website clearly express IceMobile's leading position in creating, developing and internationally distributing creative and innovative mobile entertainment formats.

IceMobile's office will officially be opened in September by Amsterdam's mayor, Mr. Job Cohen.

IceMobile has now launched its services in over 20 countries on 4 continents! Mobile operators include Vodafone, T-Mobile, and Orange. IceMobile plans to broaden its network of mobile operators with additional operators over the next year. Furthermore, IceMobile is happy to see that existing long term mobile operator partners are launching IceMobile's new formats.

Through IceMobile's VideoCall2TV technology and format, users can express themselves instantly in the morning show by making a video call from their 3G mobile phones to the TV program and participate in the show with live video images.

In January KRO had started the selection of ‘mobile reporters', users that will participate in the show by broadcasting live from their mobile phones. At launch, 12 mobile reporters (out of a couple of hundreds applications) were selected. These reporters will have 2 way video call communication during the show and will enrich the show with live user generated content.

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As the first Dutch broadcaster, SBS will offer ‘made for mobile' content sites for all mobile phones. All relevant information regarding SBS's channels - SBS6, Veronica, Net5, Caz and Veronica Magazine - will be provided on the portal, including a large amount of mobile video content. Next to SBS content, IceMobile will offer a selection of its own ‘made for mobile' entertainment formats.

Link: www.emerce.nl

The trade mission is chaired by Karien van Gennip, the Dutch Secretary for Economic Affairs.During the trade mission, IceMobile will have meeting with key Chinese players in the area of mobile entertainment, including China's two mobile operators China Telecom and China Unicom.

The Rising Star is an annual recognition for the most promising technology company younger than five years.

The Rising Star is part of Deloitte's Technology Fast-50 announcement, which classifies the 50 fastest growing technology companies that exist five years or more. The list is currently lead by stock listed company TomTom. The selection of the Rising Star is based on several criteria, such as innovativeness, the power of execution in establishing a leading company in an industry and financial performance. IceMobile was selected by the CEOs of the Fast-50 companies during the gala dinner for the award ceremony on September 28, 2006 in Amsterdam.

"After the appreciation from our international clients, we are delighted that our Dutch fellow entrepreneurs have honored us with this prestigious award." said Ralph Cohen, CEO of IceMobile.

Earlier this year, IceMobile was nominated by the prestigious GSM Association for the Mobile Innovation Award and listed by the leading business magazine Red Herring in its Top-10 Private European Media and Entertainment companies for 2006.

Link: www.deloitte.com

The GSM Association Awards is the leading international awards program honouring excellence throughout the global GSM industry.

The VideoCall2TV technology and format enables viewers to express themselves instantly by making a video call from their 3G mobile phones to a TV program and participate in the show with live video images. The product line, including VideoCall2Helpdesk, can furthermore be used for a wide variety of purposes well beyond mobile entertainment, such as direct video contact with a helpdesk for video assistance.

"We are honoured to receive this nomination from the GSM Association, as these awards represent to the mobile industry what the Oscars represent to the movie industry" said IceMobile's CEO, Ralph Cohen. "VideoCall2TV will dramatically change the way people use their mobile phone, not only for entertainment purposes such as Participation-TV, but on a much broader social level."

Established in 1995, the GSM Association Awards are presented by the GSM Association (GSMA), the global trade organization for more than 670 mobile operators and leading manufacturers and suppliers that serve more than 1.5 billion users, across more than 200 countries of the world. The GSM Association Awards reception will be held on Tuesday, February 14, 2006 during the 3GSM World Congress gala dinner at Barcelona's National Palace, where the awards recipients will be named.

IceMobile will be showcasing its VideoCall product line during the 3GSM World Congress, February. 13-16 in Barcelona.