IceMobile launches Holland Casino TV-Commercial on mobile phones

Holland Casino, the only legal casino-operator in the Netherlands, wants to further develop its marketing effort on the mobile phone. The commercial will be offered, among others, through the download platforms of KPN' i-mode and Vodafone's Live! and will be available for a variety of mobile phones.

The launch of Holland Casino's TV-commercial by IceMobile strengthens the existing relationship between both companies: last year, IceMobile developed Holland Casino's first mobile marketing action with the Mobile Game Holland Casino Roulette.